Module: Responsive Media

Module Specifications.

Current Academic Year 2024 - 2025

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Date posted: September 2024

Module Title	Responsive Media
Module Code	CM142 (ITS) / ICT1031 (Banner)
Faculty	Humanities & Social Sciences	School	Communications
Module Co-ordinator	Dónal Mulligan
Module Teachers	Declan Tuite, Marcos Dias, Trish Morgan
NFQ level	6	Credit Rating	10
Pre-requisite	Not Available
Co-requisite	Not Available
Compatibles	Not Available
Incompatibles	Not Available

None
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Description

This module will introduce students to authoring skills and concepts inherent in production of non-linear media. To provide students with necessary technical and organisational skills to begin producing multimedia projects combining text and graphics with audio and video clips; including simple linear animations and small navigable projects. The module will pay particular attention to giving the student the key principles so these skills and knowledge can in turn be mapped across and re-used with a variety of other applications/situations. Students will learn and be assessed via group work.

Learning Outcomes

1. Produce rich media projects combining text, graphics, audio and video.
2. Plan a project for navigation.
3. Develop interactive mixed-media projects
4. Identify appropriate media assets for the chosen delivery platform.
5. Gather and Manage assets effectively.
6. Integrate multiple media types into a project.
7. Take responsibility for their role in a group project.
8. Identify and allot key roles in a mixed media production.

*Type*	*Hours*	*Description*
Workload	Full-time hours per semester
Lecture	12	Theory, case study and demonstatino based
Lecture	24	Lab sessions practice based, problem solving and feedback
Independent Study	63	independent learning time
Independent Study	26	Weekly problem solving exercises
Assignment Completion	40	Assignement One - Linear show with limited interactive elements
Assignment Completion	50	Assignment Two - Interactive product demo
Directed learning	35	Presentation preparation - product demo surveys
Total Workload: 250

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

Working with multiple media types
Compatible Mime Types Cross Platform Issues Authoring versus Exported versions

Simple animation
Techniques: Keyframe Step Real-time

Project Planning Production Guidelines
Project Planning Asset Gathering & Asset Management Testing.

Assessment Breakdown
Continuous Assessment	100%	Examination Weight	0%

Type	Description	% of total	Assessment Date
Course Work Breakdown
Digital Project	30-60 second animation	40%	Week 7
Digital Project	Media Showcase / Gallery - Interactive Product Demo	60%	Week 12

Reassessment Requirement Type
Resit arrangements are explained by the following categories: Resit category 1: A resit is available for both* components of the module. Resit category 2: No resit is available for a 100% continuous assessment module. Resit category 3: No resit is available for the continuous assessment component where there is a continuous assessment and examination element.
* ‘Both’ is used in the context of the module having a Continuous Assessment/Examination split; where the module is 100% continuous assessment, there will also be a resit of the assessment
This module is category 1

Indicative Reading List

Other Resources

None