DCU Home | Our Courses | Loop | Registry | Library | Search DCU

Module Specifications..

Current Academic Year 2023 - 2024

Please note that this information is subject to change.

Module Title Introduction to Communication Studies
Module Code CM151
School School of Communications
Module Co-ordinatorSemester 1: John Moran
Semester 2: Roderick Flynn
Autumn: Roderick Flynn
Module TeachersRoderick Flynn
Mark O'Brien
Neil O'Boyle
Eileen Culloty
Saumava Mitra
John Moran
NFQ level 8 Credit Rating 10
Pre-requisite None
Co-requisite None
Compatibles None
Incompatibles None

This module provides first year students with a broad introduction to the core concepts, theories, language and analytical frameworks that they will meet in more depth and detail over the course of their studies. It introduces concepts central to the analysis of communication in relation to communication theory, political economy, film studies, media audiences, and social media - all of which are built on in subsequent modules.

Learning Outcomes

1. Describe and discuss the core concepts and themes within commmunciation studies.
2. Critique modes of human commmunication in terms of keys characteristics of communication theory.
3. Understand the importance of politics and economics in shaping communication.
4. Understand the impact and consumption of different media forms.

Workload Full-time hours per semester
Type Hours Description
Lecture22Weekly Lecture
Seminars74Weekly seminar (including reading reports)
Independent Study154Reading and research of main themes, including online research
Total Workload: 250

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

Week 1
Introduction to Module

Week 2
Communication Theory (Neil O'Boyle)

Week 3
Communication Theory (Neil O'Boyle)

Week 4
Reading Film (Pat Brereton)

Week 5
Media Audiences (Jim Rogers)

Week 6
Media Audiences (Jim Rogers)

Week 7
Reading Week

Week 8
Social Media (Eugenia Siaperia)

Week 9
Social Media (Eugenia Siaperia)

Week 10
Political Economy (Roddy Flynn)

Week 11
Political Economy (Roddy Flynn)

Week 12
Overview / Exam Brief

Assessment Breakdown
Continuous Assessment100% Examination Weight0%
Course Work Breakdown
TypeDescription% of totalAssessment Date
Extended Essay / DissertationEnd of semester final essay70%n/a
ParticipationWeekly post30%n/a
Reassessment Requirement Type
Resit arrangements are explained by the following categories;
1 = A resit is available for all components of the module
2 = No resit is available for 100% continuous assessment module
3 = No resit is available for the continuous assessment component
This module is category 1
Indicative Reading List

  • John Fish: 2011, Introduction to Communication Studies,
  • Stuart Price: 1996, Communication Studies,
Other Resources

Programme or List of Programmes
AFUAge Friendly University Programme
BSSCIBA Social Sciences & Cultural Innovation
CSBA in Communication Studies
HMSAStudy Abroad (Humanities & Soc Science)
HMSAOStudy Abroad (Humanities & Soc Science)
Date of Last Revision11-OCT-11

My DCU | Loop | Disclaimer | Privacy Statement