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Module Specifications.

Current Academic Year 2024 - 2025

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Date posted: September 2024

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Module Title
Module Code (ITS)
Faculty School
Module Co-ordinatorSemester 1: Colm O'Gorman
Semester 2: Orlagh Reynolds
Autumn: Colm O'Gorman
Module TeachersColm O'Gorman
Orlagh Reynolds
NFQ level 8 Credit Rating
Pre-requisite Not Available
Co-requisite Not Available
Compatibles Not Available
Incompatibles Not Available
None
Array
Description

The purpose of this module is to study the theory and practice of entrepreneurship in the context of high technology venture creation. Students will develop an understanding of the new venture creation process, including getting experience of the tasks and skills involved in developing a proposal for a new venture.The module requires students to synthesise and apply knowledge from across their programme.

Learning Outcomes

1. Identify and assess the role, characteristics and motivations of high technology entrepreneurs.
2. Recognise, analyse and evaluate opportunities for new business product, process and services innovations.
3. Evaluate key strategies for successful new venture creation
4. Research, assess and defend a business plan for a new technology-based venture
5. Practice enhanced team working, planning, negotiation and problem solving in a high-technology product development environment



Workload Full-time hours per semester
Type Hours Description
Lecture40Entrepreneurship Theory, New Business Planning, Case studies and Guest Lectures
Seminars10Covering idea generation and evaluation, business plan review and consultation
Directed learning40Reading core texts and case studies, product and market research and analysis
Group work65Researching, analysing and collating business plan
Group work25Weekly Meetings and Progress Reports
Assignment Completion20Group preperation for New Busienss Idea Presentation Semister 1
Assignment Completion30Individual Case Study Semester 1
Assignment Completion20Group Preperation for Busines Plan Presentation Semester 2
Total Workload: 250

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

Theories of entrepreneurship
What role do entrepreneurs perform?

Ideas for new ventures
Sources of new business ideas

New venture creation processes
The origins of successful new ventrues

Resourcing new ventures
The financing of high technology start-ups; venture capital

'Scaling' high tech ventures
Growth processes and internationalisation processes in high tech ventures

High-technology entrepreneurs
The characteristics and motives of entrepreneurs

Feasibility assessment
Assessing feasibility of new venture ideas

Financial Planning
Financing requirement, investor's view, financial projections, cashflow, profit and loss account, balance sheet, breakeven analysis, sensitivity analysis. New product pricing.

Tools and techniques for new ventures
Developing new business proposals, business model canvas, business plans

Business Pitch
How to 'pitch' a new business idea

Assessment Breakdown
Continuous Assessment% Examination Weight%
Course Work Breakdown
TypeDescription% of totalAssessment Date
Research PaperAn essay that explores the new venture creation process in the context of a 'high-technology' new venture50%Sem 1 End
AssignmentFor a new 'high tech' venture, identification of new business opportunity, assessment of feasibility and development of a written business proposal/plan and presentation of the proposal (business pitch). (Group Assignment)50%Sem 2 End
Indicative Reading List

    Other Resources

    None

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