Module Specifications..
Current Academic Year 2024 - 2025
Please note that this information is subject to change.
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Description This module focuses on rational choice theory versus behavioural economics, consumer theory, producer theory and market structures. Concepts will be discussed intuitively, graphically and mathematically | |||||||||||||||||||||||||||||||||||||||
Learning Outcomes 1. Understand the difference between conventional economics and behavioural economics. 2. Explain how consumers with limited incomes choose between competing alternatives. 3. Discuss the basic economic theory of the firm. 4. Analyze the production decisions of profit maximising and cost minimising firms. 5. Explain the following market structures: perfect competition, monopoly, monopolistic competition and oligopoly. | |||||||||||||||||||||||||||||||||||||||
All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml |
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Indicative Content and Learning Activities
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Indicative Reading List
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Other Resources None | |||||||||||||||||||||||||||||||||||||||
Programme or List of Programmes
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