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Module Specifications.

Current Academic Year 2024 - 2025

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Date posted: September 2024

Module Title Bainistíocht Straitéiseach
Module Code FN330 (ITS) / BAA1055 (Banner)
Faculty Humanities & Social Sciences School Fiontar agus Scoil na Gaeilge
Module Co-ordinatorEoghan McConalogue
Module Teachers-
NFQ level 8 Credit Rating 5
Pre-requisite Not Available
Co-requisite Not Available
Compatibles Not Available
Incompatibles Not Available
None
Array
Description

Déanann an modúl seo eolas agus scileanna a thabhairt don mhac léinn ar na coincheapa a bhaineann le straitéis, bainistíocht agus ceannaireacht. Cuirtear múnlaí sa bhainistíocht straitéiseach i láthair an mhic léinn. Déantar forbairt ar scileanna anailíse agus machnamh straitéiseach. Léirítear na naisc idir bainistíocht straitéiseach agus bainistíocht acmhainní daonna, bainistíocht tionscadail, an fhiontraíocht agus bainistíocht airgeadais. Táthar ag súil leis go bhfreastalóidh an mac léinn ar léachtaí, go nglacfaidh an mac léinn páirt i seimineáir, agus go rachaidh an mac léinn i ngleic le gníomhaíochtaí ríomhfhoghlama ar bhonn rialta.

Learning Outcomes

1. Cur síos a dhéanamh ar nádúr na straitéise agus cinntí straitéiseacha
2. Codarsnacht agus comparáid a dhéanamh idir na trí phríomhpheirspictíocht ar an straitéis
3. Tuairisc a thabhairt ar chomhthéacs straitéiseach inmheánach agus seachtrach eagraíochta
4. Uirlisí straitéiseacha cuí a roghnú agus a chur i bhfeidhm chun fadhbanna straitéiseacha a réiteach
5. Cur i láthair a dhéanamh ar anailís straitéiseach ar fhadhb straitéiseach ar leith



Workload Full-time hours per semester
Type Hours Description
Lecture24Léachtaí
Assignment Completion36Ullmhú cás-staidéir
Directed learning36Athstaidéar don scrúdú
Group work14Grúp-phlé ar chás-staidéar
Independent Study15Foghlaim neamhspleách
Total Workload: 125

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

Próiseas bainistíochta straitéisí.
Sainmhíniú ar straitéis bainistíochta; dúshláin sa straitéis bainistíochta; straitéis in eagraíochtaí éagsúla; forbairt straitéise agus próisis forbartha.

Cultúr ceannaireachta agus eagraíochta
Nasc idir ceannaireacht, bainistíocht agus straitéis; cineálacha cultúr eagraíochta.

Roghnú cur chuige straitéisigh
Anailís ar an timpeallacht ghnó: Éireannach, Eorpach agus Domhanda; diamant Porter; féidearthachtaí straitéise eagraíochta.

Straitéis bainistíochta a fhorbairt
Straitéis ag leibhéal corparáideach; dul i bhfeidhm ar an margadh; forbairt táirge; forbairt an mhargaidh; straitéis faoi iontráil i margaí coigríche.

Assessment Breakdown
Continuous Assessment100% Examination Weight0%
Course Work Breakdown
TypeDescription% of totalAssessment Date
AssignmentCás Staidéar50%Other
Reassessment Requirement Type
Resit arrangements are explained by the following categories:
Resit category 1: A resit is available for both* components of the module.
Resit category 2: No resit is available for a 100% continuous assessment module.
Resit category 3: No resit is available for the continuous assessment component where there is a continuous assessment and examination element.
* ‘Both’ is used in the context of the module having a Continuous Assessment/Examination split; where the module is 100% continuous assessment, there will also be a resit of the assessment
This module is category 1
Indicative Reading List

  • Dess, G. Lumpkin, G. Taylor, M.: 0, Strategic management:  text and cases, An t-eagrán is déanaí., McGrawHill,
  • Quinn, J. B. Mintzberg, H. James, R. M. Ghoshal, S.: 0, The Strategy Process: concepts, contexts and cases, An t-eagrán is déanaí, Prentice Hall,
  • Grant, R. M.: 0, Contemporary strategy analysis: concepts, techniques, applications, An t-eagrán is déanaí, Blackwell, Cambridge, MA:,
Other Resources

None

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