Module Specifications..
Current Academic Year 2023 - 2024
Please note that this information is subject to change.
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Coursework Only |
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Description A module designed to give learners the skills to promote their music through the press and online, and to further their careers through developing projects and making funding applications. Areas covered will include PR and self-promotion, (including the creation of an Electronic Press Kit), understanding copyright laws and publishing rights, and how to make a coherent and effective grant application | |||||||||||||||||||||||||||||||||||||||||
Learning Outcomes 1. Be able to develop their own press kits and promote themselves through the media and online via social media 2. Gain the technical knowledge to self-produce their own albums 3. Have the ability to prepare funding applications 4. Acquire valuable entrepreneurial skills which can be used in their professional life | |||||||||||||||||||||||||||||||||||||||||
All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml |
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Indicative Content and Learning Activities
Section oneSection one looks at PR and self-promotion and ways of presenting the artist, or artist’s group to the press and to social media.Section twoSection two focuses on aspects of music recording from both an artist and record label side of production, as well as looking at musicians' rights, contracts, copyright laws, publishing deals etc.Section threeSection three looks at funding opportunities in Ireland and abroad and addresses the skills required to put applications together for various projects.Areas covered° Producing an Electronic Press Kit ° Understanding Performing Rights ° Understanding copyright law ° Understanding contracts ° Development of skill sets in making grant applications ° Using Social Media as a marketing tool ° The effective use of websites as a promotional tool | |||||||||||||||||||||||||||||||||||||||||
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Indicative Reading List
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Other Resources 0, Website, 0, IMRO FAQs on Irish Copyright Law, https://www.imro.ie/music-creators/about-copyright/faqs-on-copyright/, | |||||||||||||||||||||||||||||||||||||||||
Programme or List of Programmes
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