Module: Operations Strategy

Module Specifications.

Current Academic Year 2024 - 2025

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Date posted: September 2024

Module Title	Operations Strategy
Module Code	MT5151 (ITS) / MNA1113 (Banner)
Faculty	DCU Business School	School	DCU Business School
Module Co-ordinator	Vishwas Dohale
Module Teachers	Raymond Treacy
NFQ level	9	Credit Rating	5
Pre-requisite	Not Available
Co-requisite	Not Available
Compatibles	Not Available
Incompatibles	Not Available

Coursework Only

Description

Operations Strategy inextricably connects an organisations business strategy and its operations management. Whereas operations management is primarily focused on the near to medium term, operations strategy is concerned with shaping the long-term capabilities of an organisation in the course of designing, producing and distributing products and services to its customers. This module critically exams the impact and role of operations strategy in relation to an organisations overall competitiveness.

Learning Outcomes

1. Evaluate and describe the interconnected nature of operations management and operations strategy
2. Critically appraise the differences between services and products
3. Discuss and critique the significant factors in the design of operations
4. Comprehend and show the role the customer plays in services operations
5. Determine and illustrate the importance of measuring and managing the creation of service operations
6. Critically show how successful companies have designed and implemented operation strategies
7. Discuss how the individual components of an organisational system can contribute to the overall success of the organisation

*Type*	*Hours*	*Description*
Workload	Full-time hours per semester
Lecture	24	No Description
Group work	25	No Description
Assignment Completion	30	No Description
Independent Study	46	No Description
Total Workload: 125

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

An introduction to operations management, an its role in designing, producing and distributing products and services

Operational design and modelling

Operations strategy and its relationship with both business strategy and operations management

Operational/Process Modelling - Process Improvement

The evolutionary role of operations and its future trends

Sustainability - An important dimension of modern operational strategies?

Assessment Breakdown
Continuous Assessment	100%	Examination Weight	0%

Type	Description	% of total	Assessment Date
Course Work Breakdown
Group assignment	Develop a position paper and supporting presentation on the role of an operations topic in the context of an evolving operations strategy.	30%	Once per semester
Assignment	Case study analysis expiring the role of operations strategy in organisational performance.	70%	n/a

Reassessment Requirement Type
Resit arrangements are explained by the following categories: Resit category 1: A resit is available for both* components of the module. Resit category 2: No resit is available for a 100% continuous assessment module. Resit category 3: No resit is available for the continuous assessment component where there is a continuous assessment and examination element.
* ‘Both’ is used in the context of the module having a Continuous Assessment/Examination split; where the module is 100% continuous assessment, there will also be a resit of the assessment
This module is category 1

Indicative Reading List

Slack, N. and Lewis, M.: 2017, Operations Strategy, 5th, Pearson,
Slack, N., Brandon-Jones, A., Johnston, R. and Betts, A: 2015, Operations and Process Management, 4th,

Other Resources

None