Module: Entrepreneurship and Innovation in Practice

Latest Module Specifications

Current Academic Year 2025 - 2026

Module Title	Entrepreneurship and Innovation in Practice
Module Code	ENI1023 (ITS: FB525P)
Faculty	DCU Business School	School	DCU Business School
NFQ level	9	Credit Rating	10

Description

This module introduces the concepts of entrepreneurship and innovation from the perspective of individuals, firms, industries and countries. In this way it explores the concepts of innovation and entrepreneurship from a range of micro, meso and macro level perspectives. • The module describes the challenges individuals and firms face in pursuing entrepreneurship and innovation. It examines the individuals’ role in pursuing entrepreneurial activities and achieving success through strategic innovation and planning. • It identifies factors associated with success in entrepreneurship and innovation and explores the outcomes of entrepreneurship and innovation, including firm growth. These issues are explored in contexts such as new businesses, small- and medium sized enterprises, high growth firms, high-tech firms, and rapidly internationalizing firms. • The module introduces different perspectives, theories and research underpinning entrepreneurship and innovation. • In particular the module: o Provides an understanding of the different approaches to the management of entrepreneurship and innovation. o Reviews challenges and success factors in entrepreneurship and innovation. o Introduces a variety of models and tools to analyse and support innovation.

Learning Outcomes

1. Summarise the factors associated with success in entrepreneurship and innovation.
2. Discuss the factors that explain the growth of businesses.
3. Identify and explain the strategies, skills and systems necessary for innovation.
4. Evaluate the critical success factors demonstrated by entrepreneurs - with particular emphasis on how they have delivered growth and innovation in their sector.
5. Develop a critical awareness of the role of entrepreneurship and innovation as a key source of competitive advantage and growth.

*Type*	*Hours*	*Description*
Workload	Full time hours per semester
Lecture	56	No Description
Independent Study	194	No Description
Total Workload: 250

Section Breakdown
CRN	21090	Part of Term	Semester 2
Coursework	0%	Examination Weight	0%
Grade Scale	40PASS	Pass Both Elements	Y
Resit Category	RC1	Best Mark	N
Module Co-ordinator	Maura Mcadam	Module Teacher	Abeer Almansour, Caroline Mcmullan, Raja Clouse

Type	Description	% of total	Assessment Date
Assessment Breakdown
Essay	Entrepreneurial Role Model	50%	n/a
Group project	Case Study Analysis	30%	n/a
Presentation	Presentation of Findings from Case Study Analysis	20%	n/a

Reassessment Requirement Type
Resit arrangements are explained by the following categories; RC1: A resit is available for both^* components of the module. RC2: No resit is available for a 100% coursework module. RC3: No resit is available for the coursework component where there is a coursework and summative examination element. ^* ‘Both’ is used in the context of the module having a coursework/summative examination split; where the module is 100% coursework, there will also be a resit of the assessment

Pre-requisite	None
Co-requisite	None
Compatibles	None
Incompatibles	None

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

Conceptualising entrepreneurship and innovation

Processes of entrepreneurship and innovation

Success factors in entrepreneurship and innovation

Growth in firms

Innovation: types, strategies, tools.

Indicative Reading List

Books:

Barrow, Paul: 2005, The best-laid business plans. How to write them, how to pitch them, 2nd, Virgin Business Books, London, 978075350963
Alexander Brem: 2008, The Boundaries of Innovation and Entrepreneurship, Gabler, 223, 9783834908339
Peter F. Drucker: 2007, Innovation and Entrepreneurship, Elsevier LTD, Oxford, 272, 0750685085
Christensen, Clayton M.: 2016, The Innovator’s Dilemma: When New Technologies Cause Great Firms to Fail, Harvard College, 1633691780

Articles:
None

Other Resources

None