| Module Title |
Na hllmheáin |
| Module Code |
ICT1043 (ITS: FN539) |
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Faculty |
Fiontar agus Scoil na Gaeilge |
School |
Humanities & Social Sciences |
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NFQ level |
9 |
Credit Rating |
5 |
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Description
Díreoidh an modúl seo ar úsáid na hilmheáin sa ghnó mar uirlis don mhargaíocht agus sa ríomhghnó. Gheobhaidh an mac léinn taithí ar chomhaid ilmheáin a dhear agus a fhorbairt agus beidh an mac léinn in ann moltaí ilmheáin a dhéanamh chun tacú le haidhmeanna na heagraíochta.
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Learning Outcomes
1. Comhad ilmheáin a dhear, a ionramháil agus a eagrú
2. Prionsabail dearthóireachta agus inúsáidte a mheas agus a chur i bhfeidhm
3. Measúnú a dhéanamh ar chomhtháthú na hilmheáin mar uirlis feidhmiúcháin/gnó don eagras bunaithe ar an litríocht acadúil agus cleachtas gnó
4. Comhtháthú, sintéis agus anailís a dhéanamh ar choincheapanna agus ar theoiricí acadúla sna réimsí cuí (inúáideacht, dearthóireacht, margaíocht, líonraí, ríomhthráchtáil) agus comparáid a dhéanamh leis an gcleachtas ag eagras
5. Réitigh ilmheáin a mholadh d'eagras
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| Workload | Full time hours per semester | | Type | Hours | Description |
|---|
| Lecture | 12 | Obair ar líne agus ar champas | | Assignment Completion | 46 | Measúnachtaí | | Independent Study | 55 | Foghlaim neamhspleách | | Laboratory | 12 | Saotharlanna |
| Total Workload: 125 |
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| Section Breakdown | | CRN | 11013 | Part of Term | Semester 1 & 2 | | Coursework | 0% | Examination Weight | 0% | | Grade Scale | 40PASS | Pass Both Elements | Y | | Resit Category | RC1 | Best Mark | N | | Module Co-ordinator | Conchur Mac Lochlainn | Module Teacher | |
|
| Assessment Breakdown |
| Type | Description | % of total | Assessment Date |
|---|
| Report(s) | Plean Oibre | 20% | n/a | | Project | Podchraoladh le saineolaí | 30% | n/a | | Project | Físeán | 30% | n/a | | Report(s) | Tuairisc Mhachnamhach | 20% | Sem 2 End |
| Reassessment Requirement Type |
Resit arrangements are explained by the following categories;
RC1: A resit is available for both* components of the module.
RC2: No resit is available for a 100% coursework module.
RC3: No resit is available for the coursework component where there is a coursework and summative examination element.
* ‘Both’ is used in the context of the module having a coursework/summative examination split; where the module is 100% coursework, there will also be a resit of the assessment
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Pre-requisite |
None
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Co-requisite |
None |
| Compatibles |
None |
| Incompatibles |
None |
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All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml
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Indicative Content and Learning Activities
Bunchoincheapanna
Léargas ar na bunchoincheapanna a bhaineann le comhaid ilmheán
Taithí Phraiticiúil
Forbróidh an mac léinn comhaid agus áiseanna digiteacha
Cás staidéir
Scrúdóidh an mac léinn cásanna staidéir ar úsáid na hilmheáin don ghnó
Teoiric agus Cleachtais
Anailís chuimsitheach ar an dteoirc agus ar an gcleachtas sa réimse seo
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Indicative Reading List
Books:
- Karen Nelson-Field: 2024, The Attention Economy, Springer Nature, 386, 978-981-97-0084-4
- Marshall Soules: 2015, Media, Persuasion and Propaganda, Edinburgh University Press, 301, 9780748644179
- Charles Ess: 2020, Digital Media Ethics, John Wiley & Sons, 286, 9781509533459
- Carmen Bruno: 2021, Creativity in the Design Process, Springer Nature, 162, 978-3-030-87258-8
- Jenny Odell: 2019, How to Do Nothing: Resisting the Attention Economy, Melville House, 257, 978-1612197494
Articles:
None |
Other Resources
- 1: Suíomh Idirlín, Modhanna Nua le foilsiú ar líne,
- 419619: 1, Suíomh Idirlín, Blagadóireacht!,
- www.blogspot.com:
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