Registry
Module Specifications
Archived Version 2015 - 2016
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Description In this module students are placed in temporary employment in a company or agency that engages significantly in Public Relations. They are required to take part in that work and to report on their experience. During this time it is intended that they gain the opportunity to apply knowledge and skills learned previously during their course and the opportunity to reflect both on their performance and learning during the placement. | |||||||||||||||||||||||||||||||||||||
Learning Outcomes 1. Demonstrate reliability, punctuality and application in the relevant placement setting. 2. Apply practical experience and skills to given tasks in Public Relations. 3. Apply university-acquired knowledge to the work placement. 4. Describe different kinds of Public Relations practice based on personal experience. 5. Reflect on learning outcomes from a critical event(s) during the INTRA placement. 6. Critically evaluate his/her contribution to the work placement. | |||||||||||||||||||||||||||||||||||||
All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml |
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Indicative Content and
Learning Activities Intra Work PlacementStudents will spend two months on placement in a company or organisation in Ireland or abroad. In exceptional cases, where it has not been possible to secure such a placement, students will be expected to work (part-time or full-time) on a research project in DCU under the supervision of a member of DCU academic staff. The experience gained in the latter case should allow all of the normal INTRA learning outcomes to be achieved. | |||||||||||||||||||||||||||||||||||||
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Other Resources None | |||||||||||||||||||||||||||||||||||||
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