Module: Research Methods for Story Telling

Latest Module Specifications

Current Academic Year 2025 - 2026

Module Title	Research Methods for Story Telling
Module Code	BAA1076 (ITS: MT5807)
Faculty	DCU Business School	School	DCU Business School
NFQ level	9	Credit Rating	5

Description

This module aims to introduce students to the array of options available to researchers when considering management research by providing an overview of research methods in the area of business management and strategy. The module introduces the learner to epistemological and ontological issues of management research and considers the theoretical and practical aspects of research design. Methods of data collection are identified and their strengths and limitations explored. Examination and interpretation of data is explained. Ethical issues in research are also considered.

Learning Outcomes

1. Understand the role and significance of doing research within business management and strategy.
2. Identify, distinguish and evaluate difference research paradigms, philosophies and epistemologies.
3. Choose and justify an appropriate research methodology.
4. Develop an understanding of how to conduct data analysis
5. Reflect on the personal, professional and ethical issues involved in undertaking research in an organistional context.

*Type*	*Hours*	*Description*
Workload	Full time hours per semester
Lecture	24	Classroom and/or asynchronous activities
Independent Study	45	Reading, research, collaborative learning, exercises
Report	45	Preparing assignment
Online activity	11	Completion of online activities
Total Workload: 125

Section Breakdown
CRN	11812	Part of Term	Semester 1 & 2
Coursework	0%	Examination Weight	0%
Grade Scale	40PASS	Pass Both Elements	Y
Resit Category	RC1	Best Mark	N
Module Co-ordinator	Brian Harney	Module Teacher	Aideen O'Dochartaigh, Niamh Daly, Raymond Treacy

Section Breakdown
CRN	21232	Part of Term	Semester 2
Coursework	0%	Examination Weight	0%
Grade Scale	40PASS	Pass Both Elements	Y
Resit Category	RC1	Best Mark	N
Module Co-ordinator	Brian Harney	Module Teacher	Aideen O'Dochartaigh, Niamh Daly, Paolo Yaranon, Raymond Treacy

Type	Description	% of total	Assessment Date
Assessment Breakdown
Assignment	Draft methodology chapter (preceded by background to study and brief literature review)	100%	Week 12

Reassessment Requirement Type
Resit arrangements are explained by the following categories; RC1: A resit is available for both^* components of the module. RC2: No resit is available for a 100% coursework module. RC3: No resit is available for the coursework component where there is a coursework and summative examination element. ^* ‘Both’ is used in the context of the module having a coursework/summative examination split; where the module is 100% coursework, there will also be a resit of the assessment

Pre-requisite	None
Co-requisite	None
Compatibles	None
Incompatibles	None

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

Indicative Reading List

Books:
None

Articles:
None

Other Resources

None