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Latest Module Specifications

Current Academic Year 2025 - 2026

Module Title Media & Power
Module Code MCO1030 (ITS: CM2780)
Faculty Communications School Humanities & Social Sciences
NFQ level 8 Credit Rating 5
Description

This module will provide : .1) An introduction to major concepts and theories concerning the relations between the media of public communication and the crucial forms of power in contemporary societies (e.g. manifest and latent power; coercion versus consent; political, symbolic and economic forms of power; power as dispersed or concentrated). Here, and throughout the module, there is a strong emphasis on news, current affairs and related ‘informational’ media genres. .2) Selective review of competing theories/perspectives on : .a) The major institutions or sources of social, political economic, cultural or ideological power; .b) How major forms or layers of institutionalised power may influence the operations and content of public communication media (e.g. role of political-economic, organisational, professional/journalistic, ideological and symbolic forms of power); .c) Role and influence of different ‘media systems’; ownership and management forms; funding and financial influences (advertising, sponsorship, subsidies); state policies and regulation; industry self-regulation.

Learning Outcomes

1. Identify, describe and compare some of the major concepts and theories concerning the relations between mediated communication and the crucial forms of power in contemporary societies.
2. Critically engage with competing theoretical perspectives on the question of how the major institutions or sources of social, political economic, cultural or ideological power influence the operations and content of public communication media.
3. Describe how selected key schools or theorists view ‘media power’ as an increasingly important force relative to other forms of social power in the early 21st century, including the role of successive communication networks and systems and related media practices (e.g professional and citizen journalism and news making).
4. Engage with research-based concepts and analyses of those issues in ways which transcend the taken-for-granted assumptions of everyday media discourse.
5. Advance their own understandings of how the media relate to the key sources, clusters or layers of organised and structural power in modern societies


WorkloadFull time hours per semester
TypeHoursDescription
Lecture24Introduces the Lit, key concepts, authors, etc
Assignment Completion40Preparations and writing up assignment work
Seminars9Discussion
Seminars9Reading
Independent Study43Library / Reading / Research
Total Workload: 125
Section Breakdown
CRN20685Part of TermSemester 2
Coursework0%Examination Weight0%
Grade Scale40PASSPass Both ElementsY
Resit CategoryRC1Best MarkN
Module Co-ordinatorRoderick FlynnModule Teacher
Assessment Breakdown
TypeDescription% of totalAssessment Date
AssignmentMajor End of Term Essay: 70% of total mark. This is an essay of between 2,000 and 2,500 words. The essay should be regarded as an analytical paper which: a) engages in evaluation as well as description of relevant theories, concepts and any other relevant research materials. b) in which the analysis and discussion of ‘relevant’ theories, concepts and theorists is mainly/primarily focused on the references and readings identified in the class sessions and/or listed in the documentation provide70%n/a
Report(s)Two short (250-300 word) reviews of seminar readings. Students choose to cover any two of the readings covered in the seminars. The reviews should comprise two aspects : i) a summary description of key ideas and points of interest and ii) evaluation and assessment of same.20%n/a
Loop QuizTwo MCQ Loop quizzes.10%n/a
Reassessment Requirement Type
Resit arrangements are explained by the following categories;
RC1: A resit is available for both* components of the module.
RC2: No resit is available for a 100% coursework module.
RC3: No resit is available for the coursework component where there is a coursework and summative examination element.

* ‘Both’ is used in the context of the module having a coursework/summative examination split; where the module is 100% coursework, there will also be a resit of the assessment

Pre-requisite None
Co-requisite None
Compatibles None
Incompatibles None

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

Indicative Content.
.1) Introduction to major concepts and theories concerning the relations between the media of public communication and the crucial forms of power in contemporary societies (e.g. manifest and latent power; coercion versus consent; political, symbolic and economic forms of power; power as dispersed or concentrated). Here, and throughout the module, there is a strong emphasis on news, current affairs and related ‘informational’ media genres. .2) Selective review of competing theoretical perspectives on : .a) The major institutions or sources of social, political economic, cultural or ideological power; .b) How major forms or layers of institutionalised power may influence the operations and content of public communication media (e.g. role of political-economic, organisational, professional/journalistic, ideological and symbolic forms of power); .c) Role and influence of different ‘media systems’; ownership and management forms; funding and financial influences (advertising, sponsorship, subsidies); state policies and regulation; industry self-regulation. .3) How do selected key schools or theorists view ‘media power’ as an increasingly important force relative to other forms of social power in the early 21st century?. Relevant themes here include: .a) Deepening ‘mediatization’, media logics, the ‘attention economy’; media in a ‘network’ or ‘knowledge’ society setting; .b) Inter-relations and dependencies between media and other forms of institutional power; .c) The role and influence of successive communication networks and systems and related media practices (e.g. professional, citizen and other modes of journalism and news making). .4) Definitions and self-understandings of the media’s relation to power in everyday media discourse, including the factors influencing the independence or autonomy of media professionals.

Indicative Reading List

Books:
  • 2014: The Contradictions of Media Power, Bloomsbury, London, 9781849660730,


Articles:
None
Other Resources

None

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