Registry

Module Specifications

Archived Version 2012 - 2013

Module Title
Module Code
School
Online Module Resources
NFQ level	8	Credit Rating	5
Pre-requisite	None
Co-requisite	None
Compatibles	None
Incompatibles	None

Description

The airline industry is a regulated industry which is largely based on security and safety concerns. This module will provide students with an overview of the industry in terms of its structures, standards and strategies with a primary focus on the structures and standards. This module will introduce students to the different functions within the industry and the regulators that maintain and monitor standards.

Learning Outcomes

1. analyse the structure of the airline industry
2. describe and discuss the role of regulatory bodies in the airline industry
3. discuss the appropriateness of particular decisions by individuals, firms and regulatory bodies in the areas of pricing and provision of services
4. describe and discuss the key EU regulations and their impact on the aviation industry
5. Discuss the key performance indicators relevant to the aviation industry

*Type*	*Hours*	*Description*
Workload	Full-time hours per semester
Lecture	22	The Airline Industry: Structure, Standards & Strategies
Directed learning	22	Preparation for class
Assignment Completion	15	Research and construction of set assignmnets
Independent Study	30	Reading, Research and library work
Independent Study	36	Exam preparation
Total Workload: 125

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

Structure and Standards
Introduction to 3 Ss and the Airline Environment
Airline Structure, Organisational Structure & Post holders
Airlines Structures: The Passenger versus Cargo Airline
Airline Business Models
Introduction to Airline Standards, Overview of Regulatory Bodies and Economic Regulations
Key EU Regulations
Airline KPIs (Key Performance Indicators)
An introduction to airline strategies

Assessment Breakdown
Continuous Assessment	%	Examination Weight	%

Type	Description	% of total	Assessment Date
Course Work Breakdown

Reassessment Requirement
Resit arrangements are explained by the following categories; 1 = A resit is available for all components of the module 2 = No resit is available for 100% continuous assessment module 3 = No resit is available for the continuous assessment component
Unavailable

Indicative Reading List

Doganis, Rigas: 0, The Airline Business,
Wensveen, John: 0, Air Transportation: A Management Perspective,

Other Resources

None

Programme or List of Programmes

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