Registry

Module Specifications

Archived Version 2019 - 2020

Module Title	Introduction to Communication Studies
Module Code	CM151
School	School of Communications
Online Module Resources
Module Co-ordinator	Dr Des McGuinness	Office Number
NFQ level	8	Credit Rating	10
Pre-requisite	None
Co-requisite	None
Compatibles	None
Incompatibles	None

Description

This module provides first year students with a broad introduction to the core concepts, theories, language and analytical frameworks that they will meet in more depth and detail over the course of their studies. It introduces concepts central to the analysis of communication in relation to communication theory, political economy, film studies, media audiences, and social media - all of which are built on in subsequent modules.

Learning Outcomes

1. Describe and discuss the core concepts and themes within commmunciation studies.
2. Critique modes of human commmunication in terms of keys characteristics of communication theory.
3. Understand the importance of politics and economics in shaping communication.
4. Understand the impact and consumption of different media forms.

*Type*	*Hours*	*Description*
Workload	Full-time hours per semester
Lecture	22	Weekly Lecture
Seminars	74	Weekly seminar (including reading reports)
Independent Study	154	Reading and research of main themes, including online research
Total Workload: 250

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

Week 1
Introduction to Module

Week 2
Communication Theory (Neil O'Boyle)

Week 3
Communication Theory (Neil O'Boyle)

Week 4
Reading Film (Pat Brereton)

Week 5
Media Audiences (Jim Rogers)

Week 6
Media Audiences (Jim Rogers)

Week 7
Reading Week

Week 8
Social Media (Eugenia Siaperia)

Week 9
Social Media (Eugenia Siaperia)

Week 10
Political Economy (Roddy Flynn)

Week 11
Political Economy (Roddy Flynn)

Week 12
Overview / Exam Brief

Assessment Breakdown
Continuous Assessment	30%	Examination Weight	70%

Type	Description	% of total	Assessment Date
Course Work Breakdown

Reassessment Requirement
Resit arrangements are explained by the following categories; 1 = A resit is available for all components of the module 2 = No resit is available for 100% continuous assessment module 3 = No resit is available for the continuous assessment component
Unavailable

Indicative Reading List

John Fish: 2011, Introduction to Communication Studies,
Stuart Price: 1996, Communication Studies,

Other Resources

None

Programme or List of Programmes

AFU	Age Friendly University Programme
BAJL	Bachelor of Arts (BAJL)
BAJM	Bachelor of Arts (BAJM)
BSSCI	BA Social Sciences & Cultural Innovation
CS	BA in Communication Studies

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