Registry

Module Specifications

Archived Version 2014 - 2015

Module Title	Digital Media Skills
Module Code	CM121
School	School of Communications
Online Module Resources
Module Co-ordinator	Mr Eoin Campbell	Office Number	C155
NFQ level	8	Credit Rating	5
Pre-requisite	None
Co-requisite	None
Compatibles	None
Incompatibles	None

Description

In the digital media environment, students need to quickly familiarise themselves with ever changing technologies, concepts and media forms. This module provides a grounding in the use of digital media software and an understanding of digital media. Lectures also focus on the art of storytelling in digital media. It explores why we tell stories and what makes creative and compelling content. Each student is required to learn basic skills with photo, video and audio editing software and to employ these skills to create compelling and engaging digital media content. The module may host a number of guest lecturers from the digital media industry.

Learning Outcomes

1. Demonstrate best practice in computer file management
2. Use multimedia production software applications
3. Select & organise a collection of video and audio clips into an edited sequence.
4. Edit Photographs and a multi layered photography document
5. Demonstrate a conceptual understanding of multimedia principals such as: formats, pixels, waveforms and encoding/decoding
6. Employ key elements and methods of storytelling to create compelling digital media content.
7. Be able to articulate the ethical issues for digital media content creators and users of digital media devices.

*Type*	*Hours*	*Description*
Workload	Full-time hours per semester
Lecture	22	Lectures on digital media theory, art of storytelling and introduction to digital media ethics
Laboratory	11	Mac Computer workshops with multimedia equipment and programs
Online activity	24	Software Training and content and structure analysis of digital media content
Independent Study	68	Includes Completing Assignments
Total Workload: 125

All module information is indicative and subject to change. For further information,students are advised to refer to the University's Marks and Standards and Programme Specific Regulations at: http://www.dcu.ie/registry/examinations/index.shtml

Indicative Content and Learning Activities

None

Assessment Breakdown
Continuous Assessment	100%	Examination Weight	0%

Type	Description	% of total	Assessment Date
Course Work Breakdown

Reassessment Requirement
Resit arrangements are explained by the following categories; 1 = A resit is available for all components of the module 2 = No resit is available for 100% continuous assessment module 3 = No resit is available for the continuous assessment component
Unavailable

Indicative Reading List

Mary Plummer: 2009, Apple Training Series: GarageBand 09, 978-0321648525
Diana Weynand: 0, Apple Pro Training Series: Final Cut Pro 7, 978-0321635273

Other Resources

8161, Moodle Content, Issued by Lecturer, 0, Moodle Resources,

Programme or List of Programmes

CS	BA in Communication Studies
HMSAO	Study Abroad (Humanities & Soc Science)
JR	BA in Journalism

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